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Orange Shirt Day at AFM

Ayr Farmers Mutual Insurance Company came together for National Day for Truth & Reconciliation Day. By wearing orange shirts on September 30 we pay our respect to Residential School Survivors and their families.​​​​​​​


Inspired by the story of Residential School Survivor Phyllis Webstad, Orange Shirt Day takes place on September 30 each year. This day is a way to keep the conversation going about all aspects of Residential Schools across Canada and beyond.


When Phyllis was six years old, she arrived at an Indigenous Residential School for the first time wearing a brand new "shiny orange shirt" bought by her Grandmother. However, upon arrival at the school, they permanently took Phyllis's orange shirt away from her, and she began to view it as a sign that she did not matter. With the creation of the Orange Shirt Day movement, she uses the colour orange as a symbol of hope and reconciliation.


Here at AFM we also collected several hundred dollars in donations for True North Aid, located in Kitchener, Ontario. True North Aid is dedicated to serving and supporting northern Indigenous communities in Canada through practical humanitarian support.


We would like to encourage you to also read books by Indigenous authors, connect with your local Indigenous serving organizations and watch online events hosted by Indigenous groups to learn and to listen.

Orange Shirt Day at AFM, Every Child Matters

Orange Shirt Day at AFM

Orange Shirt Day at AFM

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